"Mistakes to avoid" posts & How to avoid this!

• One thing about getting into digital marketing for the first time, it can be very tempting to show off everything you've designed, but the idea is to be strategic and understand your audience. Think of a Ven diagram one circle would be what the audience wants to see and the other circle would be what you want to post. Where the two circles intersect would be where you would want your main focus to be.

  
  

• When you want to post a video remember to have your hook in the beginning it should be between the first couple seconds. You need to be able to grab people's attention immediately as you get your message across; all in those first couple of seconds. Don't take too long, you have to be able to put your self in consumers shoes too.

  
  

• A really good thing to keep in mind as well every time you want to post is the time of the year, what do you think potential customers/clients are looking to buy( at that particular time of the year)? Which goes back to the previous point, What do does the audience want to see?

  
  

• Finally some really good advice would be to understand that with digital marketing there is a lot of trial and era along the way, this is how you will eventually find your knish. It is very important to be patient with yourself and with your shop, some posts will gain more tractions than others. Many times the hint is in your analytics, study those every time post something new. Remember to continue to add what you've learnt in every new post and utilize the resources out there that can help you grow your shop! Goodluck :)